Dançar actively participated in the establishment of the most important dance festival in Brazil: Festival de Joinville.
Dançar group expands and creates Dançar Marketing Comunicações (Dancar Marketing Communications), a branch focused on the concept and realization of shows, tours, festivals, exhibitions and artistic presentations.
Project developed to promote the best of the blues made by Brazilian musicians. In addition to appreciating national artists, After Sport Brasil Blues also innovated by serving as a platform for the revelation of new musical style talents. The audience can enjoy the concerts of renamed artists like Nuno Mindelis, André Christovam, Frejat, Blues Etílicos and Big Allambik.
Festival that mixed solidarity and the best shows in Brazil and the world. The B-52’s, Jethro Tull, Gilberto Gil, Ira!, Paralamas do Sucesso and Daúde, presenting the audience with memorable performances.
A reference project in public education, the literary contest involved schools from all over Brazil, stimulating the habit of reading, reaching more than 500,000 students in Brazil.
Opening of Dançar’s international branch, focused especially on the connection with the biggest agencies and trends in the world of international entertainment.
An unforgettable concert marked in style IBM’s 85 years in Brazil, drawing a parallel between the company’s history in the country and Brazilian popular music. A fusion of the São Paulo State Symphony Orchestra, conducted by Maestro John Neschling, and the Band Mantiqueira, led by Nailor Azevedo, also known as Proveta, interpreting classics by Tom Jobim, Chico Buarque, Ary Barroso, Guinga, João Bosco and other great names.
The great involvement and social commitment of Dançar led the group to create Dançar Comunidade (Dançar Community), an institution dedicated to thinking and carrying out sustainable projects.
In 2003, Dançar applied its know-how by offering consulting services in incentive law, in order to implement management and cultural projects for IBM, HSBC, Vale, Volkswagen, Roche and Nestlé.
Project that boosted the Brazilian artistic scene, giving the opportunity to new talents of the national theater to discover, to encourage, to improve and to help in their qualifications.
One of the most prestigious venues in New York, Jazz at Lincoln Center was the stage chosen to host the concerts produced this year by Dançar Marketing for the Brazilian multinational Vale.
Innovative project led by Dançar Marketing, regimentation an orchestra and traveling all over Brazil with formidable performances.
Jazz is once again popular and take place in São Paulo’s leisure parks with Telefonica Open Jazz.
Bringing hope to children in cancer treatment, this is the mission of the project Viva a Cultura! Art workshops, theatrical and musical performances for children and family members give the tone of this project.
With the achievements and consolidation of Dançar Comunidade (Dançar Community), in 2008 the organization received the title of Institute, having more strength to develop the projects and to impact more lives.
This project was series of international concerts with renowned artists such as Joss Stone, Seal, José Carreras, among others. It provided HSBC excellent opportunities for institutional and customer relationship actions, besides enhancing the connection between the sponsor and its target audience.
The Italian tenor was invited to celebrate the 35th anniversary of Fiat in Brazil. Over 200,000 people have been at Praça da Estação, in Belo Horizonte, for this free entrance epic concert. It was the highest-attended concert in his entire career.
A unique concert at the Christmas’ time, at the traditional and prestigious São Paulo Jockey Club. The location, which held a classic concert for the first time, was transformed into a grand opera arena, hosting Andrea Bocelli besides the Brazilian singer Sandy and the female quartet DIV4S, as special guest.
Sponsored by Samsung, the second edition of the festival proposes an interesting mix between the Root Blues and other popular styles, such as Soul, R&B and Rock. This edition brought great artists such as Buddy Guy, Joss Stone, Jeff Beck, Jonny Lang, Sky, Aloe Blacc, the funk-rock band Trombone Shorty & Orleans Avenue, among others.
Introduction of the exhibition platform that brings to the country the most modern prestigious exhibitions of international pop culture. The first one brought “Hear My Train a Comin’: Hendrix hits London” presenting to the Brazilian public the most creative period of greatest guitarist of all time, the legend: Jimi Hendrix.
Besides bringing movie songs, the world’s most beloved tenor’ tour Andrea Bocelli’s in 2016 was also marked by one of the largest open air concert audience, being the first concert in the National Shrine of Our Lady of Aparecida, with more than 100,000 spectators. Always ahead of its time, the innovative side of the tour is also shown by the choice of one of the venues, since it was the first classic concert, organized with sitting public, in the stadium of Allianz Parque.
The Beneficent Recital at Sala São Paulo was an event marked by solidarity. The tenor Andrea Bocelli, the soprano Maria Aleida and the maestro Carlo Benini dedicated 100% of the event ticket sales to two charities: Hospital Santa Marcelina and GRAAC.
Event held in one of the best known postcards of São Paulo, Auditório Ibirapuera. In 2016, the festival was planned to take place 3 times throughout the year, with the Warm-Up held in May, two indoor shows in different moments and an Open Air show in july with Richie Sambora and Orianthi.
“Nirvana: Taking Punk to the Masses” presented the 2nd edition of the project, going to Rio de Janeiro and São Paulo. The exhibition came to Brazil in 2017, the year of the 30th anniversary of the band that transformed the world of music and the year that Kurt Cobain was supposed to celebrate his 50th birthday.
Free entrance commemorative festival held at the National Shrine of Aparecida do Norte (SP) in celebration of the 300 year Jubilee of the Patron of Brazil. It was attended by several famous Brazilian artists as Alcione, Agnaldo Rayol, Daniel, Elba Ramalho, Chitãozinho e Xororó, Michel Teló, Preta Gil, Paula Fernandes and Father Fábio de Melo.
Invited by the Best of Blues Festival, Joe Satriani was in Brazil in 2017, in his last solo tour, referring to the album “Shockwave Supernova”, critical success and considered one of the best works of the guitarist, mainly due to the fact that the musician presents innovations that refer to Brazilian northeastern rhythms, as in the case of “On Peregrine Wings” and without forgetting basic elements of R & B as in “San Francisco Blue“.
In his last solo tour, referring to the album “Shockwave Supernova”, critical success and considered one of the best works of the guitarist, mainly due to the fact that the musician presents innovations that refer to Brazilian northeastern rhythms, as in the case of “On Peregrine Wings” and without forgetting basic elements of R & B as in “San Francisco Blue”.
Through Dançar Marketing, Diana Krall returned to Brazil in April 2018. The Canadian singer and pianist performed in Porto Alegre, Curitiba and São Paulo, continuing the support tour of the album “Turn Up The Quiet”, which features versions of classics recorded by Frank Sinatra and Ella Fitzgerald.
In May 2018, in celebration of the centenary of Fatima, Dançar Marketing held a free entrance recital by Andrea Bocelli at the Basilica of the Most Holy Trinity in Fatima, Portugal, with the participation of the Portuguese singer Ana Moura, the French pianist Elizabeth Sombart, the Ukrainian violinist Anastasiya Petryshak, and the musical director Carlo Bernini.
Bocelli’s biggest tour in Brazil took place in 2018, when the tenor performed for the first time in Porto Alegre and Brasilia, as well as singing twice in São Paulo, accompanied by the soprano Larisa Martínez, CARisMA Guitar Duo, the Heliopolis Youth Orchestra and Coral da Gente (choir) of the Baccarelli Institute, as well as the invited Brazilian artist, Maria Rita.